UNAIR NEWS – The聽ongoing development of digital economy requires companies to adapt and create more innovations.聽Over time, global economic competition will be getting fiercer.
In response to this phenomenon, BEM FEB was invited as a guest and a speaker at Tulungagung IAIN National Dialogue, Creativepreneur, to present an idea that聽companies must be ready to change.
The event which took place on Thursday, May 2, 2019 at IAIN Tulungagung was attended by some Islamic State Universities in East Java.聽The speaker from BEM FEB UNAIR was Bagas Dipa Bramastha, a 2016 Management Program student.
Companies in Indonesia must always be聽ready聽for聽change聽and emphasize competitiveness excellence.聽Dynamic global competition leads to efforts maintaining superiority of each company.
It must be done to win the market.聽If the company does not want to adapt with time, it will be left behind in global competition.
Bagas Dipa Bramastha said that every company leader must be聽open-minded聽and smart in seeing market opportunities and shortcomings.聽It needs to be done in order to excel in global competition.
“In corporate environment, changes often occur due to the effects of globalization.聽So appropriate change management is needed.聽Good strategy is very necessary to achieve effectiveness and excellent pace of the company, “he concluded.
In addition to emphasizing adaptation to digital economy development, companies also need to recruit creative and innovative workers.聽It will greatly help companies in facing global competition and attracting more market interest.
Bagas also said that in running a business, people should not always feel safe, because this could be a sign that the business is in a dangerous condition.聽According to him, the government needs to hold a national dialogue event regularly with students and experts.聽Because it will provide lessons and positive impacts in an effort to foster new innovators who are able to adapt and face global competition.聽(*)
Author: Muhammad Wildan Suyuti
Editor: Khefti Al Mawalia
